Boost the quality of your hires with English proficiency testing

Samantha Ball
Business people sat and waiting in a row
Reading time: 6.5 minutes

Hire quality is top of the agenda for recruiters and talent acquisition leaders. Discover the impact of English skill testing on hiring fit-for-role employees.

The results are in… thousands of recruiting professionals and top talent acquisition leaders say that sourcing high-quality candidates is their number one objective in 2024 and beyond.

54% of recruiters are now prioritizing quality of hire above all else, according to LinkedIn’s Talent Solutions report . The report also highlights that 73% are using a skills-based approach to find top-quality hires, faster, with skills that fit the business both now and in future.

Getting recruitment right can drastically impact productivity. In the UK alone, r, according to the Recruitment and Employment Confederation (REC). Conversely, the direct and indirect costs of mistake hires are a constant concern to organizations, not just in the UK but around the world. According to a survey of 400 hiring decision-makers by , 75% have hired the wrong person and say that one bad hire costs them nearly $17,000 on average. It’s no surprise then that skills-based quality hiring is such a top priority for recruiters.

It’s harder than it might seem to systematically increase the quality of your hires, especially when you’re recruiting at scale. But the rewards are high when you get it right and a skills-first approach increases your chances of success – particularly when you focus on core skills like English proficiency that underpin communication. As an added bonus, skills-based testing can speed up the recruitment process significantly.

Boost your hiring with language testing
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Why are great communication skills so intrinsically linked to high-quality hires?

The ability to communicate well and integrate into the company culture is a core workplace skill that’s easy to assess with the right tools. Effective communication is essential for successful business operations. It’s the fundamental skill across all roles and departments that not only underpins a full suite of soft business power skills such as building customer relations, negotiation, delivering presentations and problem-solving, but also hard skills including IT literacy, data analysis and reporting.

Why testing English skills should be central to the hiring process

Proficient English language skills power confident business communication. It’s long been acknowledged that English is the , with one in four of the global population speaking it to at least a useful level. English is also the language of technology. Since the globalization of the internet – and more recently the widespread adoption of generative AI – English has established itself as the global language of digital technology and innovation. To remain competitive, forward-thinking international businesses know that they must prioritize English proficiency.

Many skilled professionals around the world are proficient in English, so by testing proficiency levels, organizations can access a larger pool of candidates from diverse backgrounds and locations, bringing fresh ideas and perspectives.

This is particularly true when it comes to recruiting candidates who speak English as a second or additional language. It’s also an important consideration when hiring for remote or hybrid positions (according to , there was a 146% increase in remote job applications last year alone). A team that’s strong in English also means good communication with clients, suppliers and colleagues, wherever in the world they are based.

Testing English skill levels at an early stage of the recruitment process can be efficiently carried out at scale to increase the chances of quality hires. Regardless of sector, role, level or department, screening out candidates who don’t meet the minimum requirements for English fluency will save all parties time, giving you a shortcut to the very best candidates for the role.

A skills-based hiring approach fast-tracks finding the best talent

This approach has been proven to open up access to a much wider range of talent, with LinkedIn reporting that . It’s a trend that’s set to stay, not least because Gen Z will soon make up more than a quarter of the workforce and they’re to prioritize skill development opportunities.

When building teams, recruiters are under increasing, and often conflicting, pressures – not just to fulfill short-term need, but also to factor in longer-term strategic workforce planning priorities. An emphasis on using skills to increase quality of hire helps build experienced, skilled and stronger teams for the long term (and reducing attrition rates due to higher employee satisfaction, too).

Judy Wisenhunt, APAC CEO, TDS Global Solutions, says:

“English language assessment gives individuals a starting point from which to improve their communication skills, competencies and capabilities, subsequently boosting their confidence and personal growth. This will open doors to better career opportunities.

While testing is invaluable, organizations should emphasize the importance of effective communication, continual exposure to the language, consistent practice and continuous learning to realize long-term business benefits.”

Why robust data is key to supporting skills-based hiring

are now commonplace and skills assessments that speed up the decision-making process using reliable data are a key part of that. By using AI-based English language assessment tools such as Versant by ɫèAV, recruiters can be confident that results are not only accurate but also unbiased, ensuring a consistent recruiting experience for all candidates and supporting wider DE&I initiatives.

Large-scale intakes can be incredibly difficult and time-consuming to manage. Using innovative AI-led technology can reduce the time to hire. With tools that reduce the number of manual touchpoints needed, you can streamline the process and deliver insightful recruitment metrics that can be used to inform and speed up future hiring decisions.

It’s not only recruiters who benefit from a more efficient hiring process with in-built skill testing. Candidates also value a speedy and streamlined process, as it increases their chances of finding the right role more quickly. AI-based skills testing can free-up recruiters to focus on a more thorough human assessment of candidates to find the best fit for the role (and candidates still value human interaction in the recruitment process, according to ).

Quality hiring means widening your talent pool

To attract the best of the best, particularly when hiring at speed and scale, you need to be sure that your talent pool is as wide and diverse as possible. From a well-written job advert and person specification right through to screening and language testing, the interview stage and beyond, demonstrating to candidates that you value communication skills will make your organization attractive to a far greater number of candidates. English language testing at scale can open the door to candidates all over the world, without risking the quality of business outcomes dropping due to employees’ English skill levels not being appropriate for the role.

ɫèAV Languages’ VP of Product Management (Corporate), Nick Laul, says:

“Employers tell us that language proficiency is critical to the retention and success of new hires, but language skills are difficult to assess without support. Subjective judgments based on communication in interviews can give a misleading picture and often lead to qualified candidates being filtered out of a recruitment process or unqualified ones being advanced.

Using a tool like Versant by ɫèAV, talent acquisition professionals can efficiently maximize the pool of qualified candidates and recruit based on the skills and experience most relevant to the role, safe in the knowledge that language won’t be a barrier to success.”

The long-term benefits of skills-based hiring cannot be overstated

Putting English language testing at the center of a skills-first recruitment strategy can bolster your hiring practices and increase top-quality, long-term hires.

A skills-first approach to quality hiring delivers a wealth of longer-term business advantages, including:

1. Cost savings

Raising the quality of hires by testing skills like English proficiency means fewer costly mistakes hires.

2. Retention

Putting the right people in the right roles reduces employee churn (a growing concern, particularly in the wake of the Great Resignation). Confident communicators find it easier to integrate into teams and feel a sense of belonging.

3. Productivity

A confident and skilled workforce positions your organization to operate and expand into an international marketplace.

4. Employee satisfaction

Hiring with a focus on communication skills leads to a happier, more confident and collaborative workforce.

5. Happy customers

Recruiting well means giving your customers the very best service, and by testing English proficiency at the hiring stage, you can be sure that standards won’t be compromised.

6. Better workforce planning

It’s far easier to make strategic, long-term plans and identify skills gaps with a skills-based approach.

7. A great culture

Putting communication at the top of your hiring agenda means a happier and healthier culture and team dynamics.

The quality of your hires is directly linked to the amount of time and resources you put into testing core communication skills like English language proficiency. This is set to shape the hiring strategies of the future as talent acquisition leaders work to get the most out of every hire.

Communication has always been, and will always be, an enduring workplace skill that underpins a wealth of other skills.

Testing English skills early in the recruitment process ensures you attract top-tier candidates and hire effective communicators. It can accelerate your hiring process, enhance team performance and help you retain the best talent.

Prioritizing English language skills supports a high-quality recruitment strategy, cultivating a competent and adept workforce that ultimately improves business outcomes.

Find out more about how we can help your business recruit, retain and develop top talent with ɫèAV Language Solutions for Work.

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    No matter what industry you work in, effective communication is key. For many companies, this means ensuring their employees have strong English language skills. As an HR professional, you have the power to play a pivotal role in this process. English tests can be invaluable tools for improving hiring processes, assessing communication skills, and enhancing overall team productivity. This guide will provide you with everything you need to know about using English tests in your business.

    For more guidance on hiring with confidence, also take a look at our simpleguide to language skill assessment.

    Part 1: Understanding English tests

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    • General proficiency tests: These assess overall English skills, including reading, writing, speaking, and listening. Examples include the TOEIC (Test of English for International Communication), PTE (ɫèAV Test of English) and IELTS (International English Language Testing System).
    • Business English tests: These focus specifically on business-related language skills. Versant by ɫèAV and the BEC (Business English Certificate) are some main examples.
    • Skills-specific tests: These assessments evaluate specific skills, such as writing or speaking, in a business setting. Proficiency in English vocabulary is particularly important in these tests, especially for business English. It involves understanding and using business-specific terminology effectively and measures proficiency across listening, speaking, reading, and writing skills on the GSE or CEFR scale.

    How these tests are designed and scored

    English tests are usually created by language experts and psychometricians to ensure their reliability and validity. These tests include different types of questions, such as multiple-choice, essays, and spoken responses. Objective questions can be scored by a computer, while essays and spoken responses are typically graded by trained examiners.

    Differences between various English proficiency tests

    Each English proficiency test has its unique characteristics. For instance, the TOEIC focuses on everyday workplace language, making it better suited for general office environments. On the other hand, the BEC is tailored for more specific business interactions, such as negotiations and presentations. Versant by ɫèAV tests offer a distinctive approach to assessing English proficiency with a focus on communication skills that are critical in a business context. Unlike traditional tests, Versant by ɫèAV assessments assess various aspects of speech, such as pronunciation, fluency, vocabulary, and syntax for a more rounded overview. Understanding these differences can help you choose the right test for your needs.

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    To retain top talent in an increasingly competitive marketplace, all evidence points to developing communication and language skills.

    Communication: the most in-demand business skill

    showed that communication skills including English language skills are the most in-demand power skills across the board. PwC’s agrees: the top five predictors for employee turnover all had the same themes in common – communication, empathy and listening skills.

    According to , a focus on developing employees’ strengths (as opposed to focusing on fixing weaknesses) can lead to a 20-73% reduction in employee attrition. That’s a startling statistic and one that has the potential to transform your business.

    So, the message is clear: by investing in your employees’ existing communication and language strengths, you’re helping them refine a comprehensive range of business power skills. In turn, this will make them feel more engaged and therefore far more likely to stay with you.

    3 ways to implement English training to retain top talent

    Let’s explore three ways to implement an English language skills learning and development plan that underpins communication skills, refines business soft skills and makes your employees want to stay.

    1. Find out what training employees want

    To tailor a culture of learning that supports the development of your employees’ language and communication skills, you’ll find it helpful to get their input first. Survey and interview your team to better understand current barriers to language-specific learning, skills gaps, preferred learning styles and current frustrations.

    For example, is it speaking, listening or reading English that they currently struggle with the most? The better you understand your employees’ needs, the more consulted and engaged with the process they’ll feel.

    2. Reward those who commit to language learning

    In 2023, Forbes outlined , and perhaps unsurprisingly, reward featured strongly. Your performance management system should include a structure that acknowledges employees who are committing to achieving their objectives and developing their skills, and demonstrates the career trajectory that might be possible with improved communication and language skills.

    What that looks like will differ from organization to organization, but it’s important that employees understand the potential opportunities that come with refining their language skills.

    3. Promote the link between language skills and career progression

    Your employees may not naturally make the link between developing language skills and career progression, so help them understand how better language skills can help them move forward in their role and how you will support them in this.

    When they see that language skills have been built into their development plans, they’ll feel invested in staying with your organization and developing their skills with you.

    In a world where communication-based soft skills are more valuable than ever before, the ability to confidently converse in different languages within a business context is an impressive skill that’s transferable to a multitude of other business soft skills, such as teamwork, leadership and problem-solving.

    Once they understand the full range of benefits that come with developing their language skills, they’ll be grateful that you’re committed to helping them do that and will be more likely to stay.

    Boost your workforce’s English language skills and reap the business benefits

    It’s clear that when employees feel that their communication skills are improving, they feel a sense of continued progression and engagement – not only in their language abilities but also across a range of other business power skills.

    The key to retaining talent lies in increasing engagement, and since higher engagement rates are linked to , according to Gallup, there really is no better way to retain a happy workforce.

    Start building your team’s English language skills

    Learn how Mondly by ɫèAV can help you reinforce a culture of learning and retain top talent within your organization, with flexible English language learning solutions for your business.

    If you liked this blog post and want to learn more,download the PDF report here.

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