Making the case for English language training and assessment in your organization

Samantha Ball
Two business men looking at a laptop
Reading time: 4 minutes

You’ve done your research and you know that a greater focus on language skills could help you and your organization reach your goals faster and more effectively. The next stage? Getting buy-in from your key stakeholders.

Securing budgets and implementing new initiatives is a real challenge for HR professionals. That’s why building a strong business case is essential. Reliable language testing tools can accurately measure a candidate's ability to use a language in real-life contexts. Assessing language proficiency is crucial for tracking employee fluency levels and ensuring effective communication within the organization.

Download the template here

Making the case for English language training and assessment in your organization
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Your essential business case template

Designed to support busy HR professionals, our free business case template helps you build a compelling case for language training and assessment, whilst saving you time.

Key features and benefits

  • Time-saving: Spend less time crafting your business case from scratch.

  • Data-driven: Guides you with examples and more to help you find robust data to back up your claims and arguments.

  • Persuasive: Present a compelling argument that resonates with decision-makers.

  • Customizable: Easily tailor the template to suit your organization’s specific needs and objectives, which can be used for language training or assessment or both, and includes branding guidance.

  • Comprehensive: Cover all necessary aspects of a comprehensive, bespoke language training and language assessments business case, including potential return on investment (ROI), employee engagement, and talent retention, and ensure nothing is overlooked.

  • User-friendly: Easy to navigate with clear instructions, enabling you to create a professional-looking document efficiently.

How the template can help your stakeholder buy-in

Identifying business needs

The first step in using the template is identifying your organization’s specific language training needs. This could include improving customer service, enhancing internal communication, or supporting international business expansion.

Additionally, it is crucial to consider the unique needs of English language learners to ensure that training programs are inclusive and effective.

Calculating ROI

Our template provides a framework for calculating the ROI of language training programs. Whether it’s through improved customer satisfaction, increased revenue, or enhanced employee engagement, you’ll be able to quantify the benefits in financial terms.

Securing budget approval

Once you’ve identified the business needs and calculated the potential ROI, the next step is to secure budget approval. The template includes sections to outline the costs involved and the expected benefits, making it easier for you to present a well-rounded argument.

The benefits of language training and assessment

To illustrate the impact of language training, consider the following benefits:

  • Improved customer satisfaction: Companies that invest in language training often see higher customer satisfaction scores due to better communication with clients.

  • Increased revenue: Enhanced language skills can open up new markets and opportunities, driving revenue growth.

  • Enhanced employee engagement: Employees who receive language training feel more valued and engaged, leading to higher retention rates.

  • Stronger teamwork: Language training fosters collaboration among diverse teams by bridging communication gaps, leading to improved teamwork and a more inclusive workplace culture.

  • Competitive advantage: Businesses with a multilingual workforce can differentiate themselves in the market, attracting a broader client base and establishing stronger relationships globally.

  • Adaptability and agility: In a constantly changing business environment, employees equipped with language skills can more easily adapt to shifts in market demands, facilitating agile responses to new opportunities or challenges.

Ready to make a difference in your organization?

Building a business case for language training and language assessment doesn’t have to be a daunting task. With our template, you can create a compelling business case that demonstrates the tangible benefits of language training and assessment for your organization.

Download the free business case template now

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    Unlocking multilingualism: Celebrating European day of languages

    By Samantha Ball

    Language is not only a tool for communication but also a means to explore and comprehend diverse cultures, traditions, and perspectives. Europe, with its vast array of languages, is a prime example of this linguistic diversity. Each year on September 26th, Europe observes the European Day of Languages, which is a day solely dedicated to celebrating and embracing this linguistic richness.

    Europe is a magnificent tapestry of languages, with over 200 spoken throughout the continent. This diversity is a symbol of the rich cultural heritage of each nation and reminds us of the intricate historical, social, and linguistic elements that mold our identities. The European Day of Languages inspires people to cherish and honor this linguistic heritage.

    Why September 26th?

    September 26th marks an important date for celebrating linguistic diversity and promoting multilingualism. This day commemorates the adoption of the "European Charter for Regional or Minority Languages" by the Council of Europe in 1992, a crucial document that recognizes and safeguards the linguistic rights of minority languages spoken within European countries. By celebrating the European Day of Languages on this date, it renews our commitment to supporting the rich diversity of languages and cultures that make our world a more vibrant and fascinating place.

    What type of events happen?

    Language Exchanges

    The European Day of Languages offers language learners a chance to participate in language exchanges, which is an exciting opportunity. During such exchanges, learners from diverse backgrounds partner up and teach each other their native languages. This not only helps improve language skills but also promotes intercultural understanding.

    Language Workshops

    Various European cities offer language workshops led by enthusiasts and experts, providing an introduction to different languages.

    Multilingual Storytelling

    Storytelling is an incredibly effective tool for learning languages. Libraries, schools, and cultural centers hold multilingual storytelling sessions, where stories from different cultures are shared in their original languages. This helps both children and adults to better understand and appreciate the beauty of linguistic diversity.

    Film Screenings

    Cinema provides a wonderful opportunity to explore different languages and cultures. Throughout Europe, foreign films are often shown with subtitles, enabling viewers to fully immerse themselves in new linguistic worlds.

    Cultural Exhibitions

    Museums often showcase exhibitions highlighting the linguistic and cultural heritage of various regions, providing insight into the history and traditions of different languages.

    Language Cafés

    Cafés and restaurants might offer special menus featuring diverse cuisines and multilingual staff – a delightfully tasty way to explore languages and cultures.

    Games and Competitions

    Language-based games and competitions, such as crossword puzzles and spelling bees, are organized in schools and communities to provide a fun and educational way to celebrate language.

    If you are a teacher hoping to celebrate this occasion make sure to on what to do.

    Check out .

    Just like the European day of Languages, we at ɫèAV Languages are fully committed to empowering and celebrating language learners and educators alike. That's why we are now supporting French, Italian, and Spanish language learning with the Global Scale of Languages (GSL). With these new language learning frameworks at your fingertips, you can confidently design curriculums and personalize learning pathways to help fast-track your learners’ progress and help your learners be themselves in French, Italian and Spanish.

    Whether you're a teacher, a language learner, or simply someone who appreciates the beauty of languages, the European Day of Languages and the GSL provide exciting opportunities to explore, learn, and enjoy the rich tapestry of Europe's linguistic heritage.

    Find out more about the Global Scale of Languages